Buffalo Wild Wings game day hunger strikes hard, and nobody wants to miss kickoff while stuck in the kitchen. With the Seattle Seahawks battling the New England Patriots in Super Bowl LX this Sunday, Buffalo Wild Wings and rival chains are unleashing their most aggressive promotions of the year, transforming living rooms across America into all-you-can-eat victory zones.
Buffalo Wild Wings Rewards Loyalty with Free Wing Comeback
Buffalo Wild Wings dominates the pre-game conversation with a strategic double play. Customers who spend at least $25 through the app or website by February 7 unlock a golden ticket, six free wings redeemable starting February 10. The catch? Only rewards members qualify, pushing casual fans to join the loyalty program before Sunday’s final whistle. This calculated move positions the wing empire as the go-to destination for post-game cravings when fans are still riding the emotional high of Super Bowl LX.
Applebee’s and Popeyes Battle for Takeout Supremacy
Applebee’s fires back with 20 complimentary boneless wings on any order exceeding $40. The promo code SBWINGS26 transforms a family dinner into a proper game day feast without the usual premium pricing. Meanwhile, Popeyes targets its rewards faithful with a six-piece wing offer requiring just a $10 minimum spend on Super Bowl Sunday. The bone-in versus boneless debate rages on, but both chains understand the simple math, wings equal football, and football equals profits.
Delivery Apps Transform the Game Day Experience
Grubhub emerges as the week’s most versatile player, slashing prices across multiple restaurant partners. Taco Bell and Popeyes fans save $15, while Burger King loyalists pocket $20 on orders hitting the $50 threshold. The platform sweetens the deal further by eliminating delivery and service fees on any restaurant order exceeding $50, effectively subsidizing the entire Super Bowl Sunday experience for big-spending households.
Instacart joins the promotional blitz with two targeted strikes. Any Kraft Heinz purchase triggers a $4 discount on orders totaling $24 or more through February 9. Seafood enthusiasts can grab $3 off $15 orders featuring Gorton’s beer-battered fillets, fish sticks and coconut shrimp through February 8. The grocery delivery giant recognizes that not every Super Bowl spread revolves around wings and pizza.
Regional Players and Fast-Food Giants Round Out the Lineup
KFC counters Buffalo Wild Wings with a straightforward proposition 20 wings for $20 through February 11, available exclusively to rewards members. The Colonel keeps things simple while extending the promotional window beyond game day itself, as Buffalo Wild Wings remains the benchmark competitors continue to chase.
BJ’s Restaurant and Brewhouse rolls out its $55 MVP bundle featuring one large deep-dish pizza paired with either three pounds of boneless wings or 30 bone-in wings. The pickup-and-delivery-only offer runs through Sunday, catering to crews who need serious volume.
Chipotle takes a different approach entirely, planning a halftime social media blitz. Between the second and third quarters, the fast-casual chain will broadcast a 30-second video containing a text-to-claim code. The first 100,000 fans to text 888222 score a complimentary entrée, transforming commercial breaks into high-stakes digital treasure hunts.
Perkins American Food Co. offers February diners a budget-friendly trio, burger, fries and pie for $10.99 across its 260-plus locations. Denny’s matches the value play with 10 percent off orders exceeding $30 when placed through the app or website Friday through Sunday using code CHAMP10N.
Aldi partners with Uber Eats for a Save Our Spreads bundle, delivering 30 percent off orders of $60 or more through February 8 with promo code ALDISOS. Miami Grill serves Florida, Nevada and South Carolina customers with a spend-$100-get-$20-off special via DoorDash and Uber Eats. Potbelly eliminates delivery fees on orders topping $20 through February 9 with code FREEDELIVERY.
The 2026 Super Bowl food wars prove one thing, Buffalo Wild Wings and its competitors understand that America’s biggest sporting event demands maximum convenience and minimum cooking. Whether your allegiance lies with Seattle, New England or simply great wings, this Sunday delivers savings worth celebrating.

