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Tag: jordan brand

Did Nigel Sylvester deserve the Sneaker of the Year crown?

The BMX icon's deeply personal collaboration with Jordan Brand earned the culture's…

Jeric Macaraan

Is sneaker culture losing its innovation standards

Jeff Staple has a credibility problem with this year's sneaker of the…

Dorcas Onasa

Air Jordan 4 Imperial Purple drops today

Decades after their rivalry ended, Jordan Brand dresses its most iconic silhouette…

Gesi Lloyd

Why Nike is the undisputed king of the sneaker game in 2026

From Jordan Brand's unstoppable resurgence to record-breaking resale numbers and blockbuster collabs,…

Jeric Macaraan

Air Jordan 4 Tour Yellow is the boldest summer sneaker yet

Nike's iconic silhouette returns in a bold new colorway dropping September 5,…

Jeric Macaraan